Wattpad Product Marketing Specialist

Wattpad

Full-time Marketing & Media
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Location
toronto, on, Canada
Posted
July 08, 2026

Job Description

Join Wattpad as a Product Marketing Specialist to revolutionize storytelling experiences. Engage cross-functional teams to drive product adoption through strategic go-to-market initiatives.

We are looking for a creative Product Marketing Manager adept in market research and product positioning. This role focuses on identifying emerging trends in storytelling and fandom, ensuring our products resonate with users. Collaborate with Design, Product, and Marketing teams to implement marketing strategies aligned with community culture.

Key Responsibilities:
• Conduct ongoing competitive and audience research
• Evolve product messaging and value propositions
• Own end-to-end GTM strategy for new features
• Develop marketing plans with success metrics
• Embed user insights in product decisions

Requirements:
• 5+ years in Product Marketing in digital sectors
• Ability to influence stakeholders without direct author...