Job Description
We are looking for a TikTok & Social Commerce Analyst to join YABA's marketing team and own our organic and paid presence on TikTok across our brand portfolio (NaturaleBio, MatchaDNA, Incite Nutrition and others). This is a hands‑on role at the intersection of content strategy, performance analytics, and social commerce.
You’ll work closely with our content creators, PPC team, and brand managers to grow our reach, build community, and drive measurable impact on sales.
About the Position
This role lies at the intersection of content strategy, performance analytics, and social commerce, overseeing both organic and paid TikTok activities across YABA’s brands.
How you will contribute
As one of YABA’s key growth channels, TikTok success depends on connecting content performance to business outcomes. You will understand the algorithm, identify winning creative patterns, brief creators effectively, and analyze dashboards while staying attuned ...