Specialist, Programmatic

Full-time Other-General

Job Description

The Programmatic Specialist is responsible in aiding activities such as campaign setup, campaign management, optimizations and performance reporting. The Programmatic Specialist is responsible for identifying and implementing optimizations as approved by the Account Manager and client. He/she provides input in the construction of client decks and status documentation.

The Specialist supports the Account Manager in client activation.

Responsibilities

• Aid Account Manager in execution, management, and optimization of large online media campaigns and programs for agency clients (e.g. auction/exchange-based performance media, audience-based buying, remarketing campaigns)
• Manage the execution and optimization in preparation for campaign launch for smaller accounts
• Assist in the development of client-facing campaign performance reports
• Trafficking campaign tags into Programmatic platforms
• R...