Social Media Specialist

Full-time Marketing & Media

SOCIAL MEDIA SPECIALIST

This role will be responsible for developing and executing engaging social media strategies that strengthen our brand presence, support our portfolio of global and local brands, and drive meaningful audience engagement across multiple platforms.

Key Responsibilities

• Develop, implement and manage day-to-day social media content across platforms (e.g. Instagram, Facebook, LinkedIn, TikTok)
• Create high-quality, engaging content including captions, visuals, and short-form video aligned with brand identity
• Translate global brand strategies into locally relevant and culturally resonant social campaigns
• Monitor social media channels, respond to enquiries, and manage community engagement
• Plan and execute campaigns, promotions, and product launches across digital channels
• Analyze performance metrics and provide regular reporting with insights and recommendations
• Collaborat...