Social Media Manager ESY

Full-time Other-General

As an Executive, Marketing, you’re responsible to drive social media, content, and performance marketing initiatives.

This role plays a key part in building brand presence, engaging audiences, and generating quality leads through creative and data‑driven campaigns.

Responsibilities

• Develop and manage social media strategy and content across platforms, driving engagement and brand growth
• Plan and execute digital marketing campaigns, including performance marketing across Google Ads, Meta, TikTok, and other platforms
• Manage live streaming on TikTok, FB, XHS and short‑form video content, including hosting and content creation
• Drive lead generation and conversion optimisation through full‑funnel campaigns and user journey improvements
• Monitor and analyse campaign performance and optimise based on insights
• Support events and marketing activations, including planning, execution, and post‑event evaluation
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