Social & Content Lead

Full-time Other-General

Overview

Apollo is the global leader in premium electric mobility. We build the best-riding scooters in the world — and we're looking for someone to make our social presence match the product.

This is an ownership role. We've run social reactively for years, with the founding team defaulting to what we know. That ends with this hire. You will own the social strategy across YouTube, TikTok, and Instagram, set the direction, and be accountable for the results. We are not going to hand you a content plan — we're hiring you to build it.

What you'll own

• The social strategy and content calendar across YouTube, TikTok, and Instagram — aligned to product launches, campaigns, and paid media
• A structured creative testing system: hypotheses, variants, results, iteration — not one-off posts
• The full creator lifecycle: sourcing, outreach, negotiation (often product-for-content, not cash), briefing, production oversight, and delivery
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