(Senior) Marketing Manager
Pfizer
Full time
Advertising, Marketing, Promotions, Public Relations, and Sales Managers
Location
Shanghai, Shanghai, China
Posted
July 26, 2026
Job Description
Execution of brand tactitcs Translate brand strategies to POA for responsible brand as supporter; Execute brand tactics, manage projects independently in terms of managing budget, setting KPI, tracking progress and resolving issues; Develop brand promotional materials and training Develop brand DA, promotional slides, publication if needed and internal traing materials; Train Field Force on product strategy and POA; Support to develop brand plan & management & cross-functional leadership Analyze market trend, competitors situation to support developing brand strategy; Explore customer insight and brand value proposition to support developing brand strategy; Track progress towards brand target timely; Support cross-functional brand leadership – across Field Force, Account mgmt, medical, legal, regulatory, etc
POSITION RESPONSIBILITIES
Accountable
Flawless execution in marketing activities and manage project independently; Develop brand promotional ma...