Senior Manager Campaign Strategy and Optimization, NARP and Business Banking
BMO
Full time
Advertising, Marketing, Promotions, Public Relations, and Sales Managers
Location
Toronto, Ontario, Canada
Posted
March 16, 2026
Job Description
Application Deadline:
03/29/2026Address:
33 Dundas Street WestJob Family Group:
Data Analytics & ReportingThis is a hybrid role requiring a minimum of 3 days in the Toronto office
Role Overview
The Senior Manager of Campaign Strategy and Optimization is responsible for developing and executing a comprehensive strategy to deliver personalized, data-driven communications that enhance customer engagement, loyalty, and profitability. This role ensures all messaging aligns with the bank’s brand, regulatory requirements, and customer experience objectives while leveraging advanced analytics and technology to optimize communication effectiveness.
Key Responsibilities