Senior Manager Brand Strategy

Full-time other-general

We are looking for a strategic storyteller who explores the intersections of marketing, branding, and creative partnerships. The Senior Manager, Brand Strategy evolves and advocates for UL Solutions brand strategy to power go‑to‑market effectiveness. This role establishes the brand positioning, narrative architecture, and portfolio storytelling framework are aligned with business strategy and deeply embedded in how we take our solutions to market— ensuring UL Solutions shows up with clarity, consistency, and differentiation across markets, industries, and customer touchpoints.

Operating at the intersection of Brand Experience, Growth & Business Marketing, and the broader Commercial Excellence team, this role enables GTM motions that are brand-led, coherent, and commercially impactful. The Senior Manager also provides strategic leadership for global brand storytelling and content strategy, ensuring narratives scale effectively across channels while preserving Masterbrand integr...