Job Description
About us : Sunny Side Up is a Bangalore based advertising agency. We are seeking an Sr. Brand Services Manager to join the Bangalore office. You would be accountable for managing client engagements including the overall client satisfaction, quality of service, and on-time completion of the agency's services.
Responsibilities include but not limited to:
Analyse brand positioning and consumer insights
Shape and communicate our vision and mission
Translate brand elements into plans and go-to-market strategies
Manage a team of marketing people working on brand initiatives
Lead creative development to motivate the target audience to take action
Establish performance specifications, cost and price parameters, market applications and sales estimates
Measure and report performance of all marketing campaigns, and assess ROI and KPIs
Monitor market trends, research consumer markets and competitors' activities
Oversee new and ongoing marketing and advertisin...