SEM Director

Insight Global

Full-time other-general
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Location
Lincolnshire, IL, United States
Posted
June 29, 2026

Job Description

Job Description
A large retail company is looking for a talented Director to lead their SEM and Retail Performance function โ€“ the highest-spend performance channel in the organization. This is a newly elevated role reporting to the Sr. Director of Dealership Marketing, with oversight of both RV dealership lead generation and eCommerce SEM. Youโ€™ll have real ownership, executive visibility, and the opportunity to shape how SEM and retail performance scale across 195+ dealerships and a growing eCommerce business. The Salary expectation for this role is $160k-$200k.

WHAT YOUโ€™LL OWN
โˆ™ $50-80M+ annual paid search budget across lead gen (195+ RV dealerships) and eCommerce
โˆ™ Team of 5-8 direct reports (coordinators, specialists, etc)
โˆ™ Strategic roadmap for SEM and retail performance, including storytelling and executive communication
โˆ™ Partnership with executive leadership โ€“ this is a high-visibility role with regular readouts to the CMO

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