Programmatic

Full-time Gestión y operaciones

Job Description

• Plan, activate, and optimize programmatic campaigns across different DSP platforms.
• Manage campaigns across Display, Video, Native, CTV, and Programmatic Audio formats.
• Develop and implement audience targeting strategies based on data insights and contextual signals.
• Monitor campaign performance daily and optimize toward key KPIs (CPA, CPC, CTR, VTR, etc.).
• Produce performance reports and insights for internal teams and clients.
• Collaborate with planning, analytics, and account teams to develop data‑driven media strategies.
• Manage Private Marketplace (PMP) deals and preferred deals with publishers.
• Ensure correct budget pacing and campaign delivery.
• Identify opportunities for testing, optimization, and innovation across targeting, formats, and creatives.

Responsibilities

• Campaign and strategy setup
• Control of campaigns and assoc...