Product Marketing Manager
CoStar Group
Job Description
Job Description
About the Role
As a Product Marketing Manager within the Residential business, you will support the development and execution of go-to-market strategies for the agent segment. You will work closely with Product, Sales and Marketing teams to deliver compelling positioning, campaigns and launches that drive agent engagement and growth.
Support the planning and delivery of go-to-market strategies for agent products and feature releases, including launch planning, timelines and performance tracking.
Contribute to the development of clear, compelling value propositions and messaging that resonate with agent audiences and differentiate Domain in market.
Partner crossfunctionally to develop and execute integrated campaigns, content and sales enablement materials across channels.
Leverage customer, competitor and market insights (in partnership with resear...