品牌经理/市场经理

Pfizer

Full time Advertising, Marketing, Promotions, Public Relations, and Sales Managers
Apply Now
Location
Beijing, Beijing, China
Posted
June 18, 2026

Job Description

Assist in developing brand plan to achieve business objectives:

- Support the development of short and medium term marketing plans ensuring that business objectives are met or exceeded.

- Responsible for brand strategy, marketing activities, KOL engagement and budget management.

- Monitor the local competitive environment to identify business threats and opportunities and provide inputs to the development of business strategies / plans to address them.

- Development and execution of marketing activities to ensure meeting brand objectives with clear plans, objectives, goals and KPIs for own projects.

- Develop promotion materials to support marketing strategies.

- Maintain and update brand information and knowledge.

- Independently manage budgets of responsible marketing projects to ensure effectively meet business strategies and objectives.


Lead the conversation with different stakeholders to achieve brand objectives:

- De...