Performance Marketing Specialist Intern

Full-time other-general

This is a remote position. This is a remote position. We at Abhyaz (MTAB Technology Centre Pvt. Ltd.) are looking for a passionate and results-driven individual to join us as a Performance Marketing Specialist Intern. Core Functional Responsibilities: Plan, create, and execute Meta (Facebook & Instagram) advertising campaigns Set up and manage advertising campaigns using Meta Ads Manager Perform audience research, segmentation, and targeting for different campaigns Assist in budget planning, allocation, and campaign optimization Conduct A/B testing on ad creatives, audiences, and campaign strategies Monitor campaign performance and analyze key metrics such as CTR, CPC, CPM, CPA, ROAS, and conversions Optimize campaigns to improve lead quality and maximize return on investment (ROI) Coordinate with the content and design teams to develop high-performing ad creatives Prepare campaign performance reports and present actionable insights Stay updated with Meta Ads platform features, adverti...