Paid Media Lead - Programmatic

Insight Global

Full-time other-general
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Location
Los Angeles, CA, United States
Posted
June 27, 2026

Job Description

Job Description
The Paid Media Lead (Programmatic) owns our client’s programmatic video and display investment across Amazon
DSP and Google/YouTube β€” planning, running, and optimizing the Streaming TV, online video, and display programs that build awareness, generate demand, and re-engage buyers up and down the funnel. This is a hands-on technical leadership role at the center of how the brand shows up in premium video.

You will own programmatic strategy and execution end to end: audience and inventory strategy, bidding and pacing,
creative rotation, and the measurement that proves it worked β€” brand lift, AMC, and view-through, not just platform engagement. Your job is to keep programs on-pace and on-strategy, direct agency partners as an extension of the team, and turn upper-funnel signal into decisions the rest of Paid Media can act on. Search and Shopping sit with the Paid Media Lead (Retail & Search); paid social sits with the Paid Media Lead (Social).

Th...