Media Manager

Full-time Retail / wholesale

Retail Media Manager: Exp: Min 3 years to 6 years Location: Bangalore, Mumbai, Pune, Gurgaon, Chennai Must skills-Retail media ecosystems experience -Walmart, Instacart Media billing, reconciliation Prisma OR Media Ocean experience Retail Media &Platform Knowledge 1. Can you explain the retail media ecosystem and key components involved? 2. What experience do you have with Amazon Ads / Retail Ads (SP, SB, SD)? 3. How do you differentiate between Sponsored Products (SP), Sponsored Brands (SB), and Sponsored Display (SD)? 4. What is your understanding of retail readiness and why is it important? Campaign Strategy & Optimization 5. How would you plan campaigns for a new product launch? 6. What strategy would you follow to increase product visibility and awareness? 7. When would you use auto vs manual campaigns, and how do you allocate budgets between them? 8. How do you perform keyword harvesting and optimization? 9. What approach would you take if: o You have impressions but no clicks? o...