Job Description
AboutĀ PacktĀ
Packt'sĀ mission is to help the world put software to work in new ways, through the delivery of effective learning and information services to IT professionals. We are a technical publisher and learning provider with over 400 staff based across the globe, primarily in India and the UK. Our products have global relevance, and our multimedia portfolio includes over 7,000 books, e-books, audiobooks, and video courses.
For more details, visitĀ Ā
Role OverviewĀ
As the Marketing Specialist, your mandateĀ is to takeĀ PacktāsĀ newĀ events + newsletterĀ business from strong market signal to scalable traction in one of our verticals āĀ Web Dev, Game Dev, Cybersecurity,Ā SysAdmin, Software Engineering, Data Science, and LLMs.Ā YouāllĀ define and execute the full-funnel strategy that reaches the rightĀ tech prosĀ and converts them intoĀ event attendeesĀ (primary revenue) andĀ newsletter subscribersĀ (a durable,Ā monetisableĀ audi...