Location
Pasay, National Capital Region, Philippines
Posted
June 11, 2026
Job Description
Our Marketing Manager is mainly responsible for the planning and implementation of integrated marketing communications support for Watsons Health & Beauty Own Brands.
This role focuses on
- Building awareness and brand love for Watsons Own brand across different health and beauty categories.
- Driving traffic O+O to help in the achievement of commercial objectives for the brands (Total Company Sales, GOBE Sales)
- Leading the development and implementation of integrated marketing programs to support GOBE in relevant customer touchpoints: Advertising (In-store, Digital, Mobile, Traditional), Member Communications, Public Relations (PR) Activations, Local Marketing, Partnerships
- Efficient management of Advertising & Promotion (A&P) resources in the implementation of marketing programs
- Driving a strong social media presence and engagement for Watsons Own Brand and Exclusives through conte...