Marketing & CRM Executive
Penrith Rugby League
Job Description
Be part of a Premiership-winning team
Participating in the premier Rugby League competition worldwide, Penrith Panthers Rugby League Club is on the search for a highly motivated individual to take up the role of Marketing and CRM Executive.
About The Role
Reporting to the Head of Marketing, Digital and Data, this role will drive commercial growth and fan engagement through the Panthers Digital Network, which reaches more than 1.4 million social followers and an extensive opted-in email database. You will be the club’s CRM lead and responsible for building meaningful connections between the club and it’s avid and casual fan base across Australia.
As Marketing & CRM Executive, you will:
Develop and optimise customer journeys through HubSpot (acquisition, welcome, retention, revenue generation, reactivation).
Execute campaigns for SMS, EDM and retargeting within HubSp...