Manager, Marketing Planning and Delivery

Scotiabank

Full-time Advertising, Marketing, Promotions, Public Relations, and Sales Managers
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Location
Toronto, Ontario, Canada
Posted
March 16, 2026

Job Description

Is this role right for you?

In this role, you will be involved in:
  • Champions a customer focused culture to deepen client relationships and leverage broader Bank relationships, systems and knowledge.

  • Supports marketing objectives to set and refine annual and quarterly marketing plans

  • Collaborates with Loyalty & Partnerships, Global sponsorships and Canadian Banking Marketing teams on campaign management to support the development and delivery of customer/client engagement marketing programs in support of business strategy and goals.

  • Monitors consumer sentiment, market conditions, competitive activity, and short-term-demand opportunity on an ongoing basis to increase agility of planning processes and flexibility of budget deployment.

  • Analyzes, and leverages insights drawn from market research and data analysis to establish the strategic direction of benefit-led campaign briefs.

  • Applies a deep understanding of Bank-wid...