Junior Acquisition Analyst – Copywriting/Copywriter

Full-time Publicidade, Setor criativo

Responsibilities

• Create and edit copy for acquisition campaigns across multiple channels, including email marketing, WhatsApp, SMS, eBooks, etc., ensuring alignment with brand strategy, campaign goals, and conversion objectives.
• Develop performance-focused copy, applying communication triggers, persuasive writing techniques, and tailoring tone and language for different audiences, regions, and products.
• Support the design and evolution of campaigns, proposing continuous improvements based on A/B tests, results, and audience behavior.
• Create scripts, messaging, and communication guidelines for sales operations, customer service, and candidate relationship channels.
• Collaborate with design, sales, operations, and performance teams to ensure integrated, regionalized, and results-driven campaigns.
• Monitor market trends, consumer behavior, and communication benchmarks to introduce innovation and new approaches to acquis...