International Graduate Program (IGP) - Automotive Marketing Engineer

Full-time Other-General

As an Automotive Marketing Engineer IGP, you will be responsible for automotive applications and product lines.

Your Role

• Product Management: Be responsible for automotive applications and product lines
• Market Strategy: Understand automotive application requirements in Asia Pacific to align with Infineon’s global Go-To-Market (G2M) strategy and drive it regionally
• Stakeholder Management: Communicate and align with different functions and product lines
• Market Intelligence: Learn and understand current and future automotive market trends
• Pricing Strategy: Develop and evaluate pricing strategies and structures for the Asia Pacific region
• Brand Management: Design, develop and implement communication programs to advertise Infineon products/brand/services using media (print, broadcast, digital, events, and sales promotions)

Program Elements (to be confirmed)

• Automotive Marketing – Singapore
• ...