Hiring || Deputy Manager – BTL Marketing

2coms

Full-time Other-General
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Location
howrah, west bengal, India
Posted
July 09, 2026

Job Description

Job Title: Deputy Manager – BTL Marketing

Location: Howrah, West Bengal
CTC: Up to ₹10 LPA
Experience: 5–7 Years
Qualification: Graduate/Postgraduate in Marketing, Mass Communication, or related field (MBA preferred)

Job Summary

We are looking for an experienced Deputy Manager – BTL Marketing to drive brand visibility, customer engagement, and store footfall through effective on-ground marketing initiatives. The role involves planning and executing BTL campaigns, managing store branding activities, coordinating with vendors and internal teams, and analyzing campaign performance to support business growth.

Key Responsibilities

  • Plan and execute BTL campaigns, store launches, festive promotions, and seasonal marketing activities.
  • Organize activations, roadshows, corporate tie-ups, community events, and customer engagement program...