Head of Marketing Technology

Alumni Ventures

Full-time Other-General
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Location
toronto, on, Canada
Posted
June 19, 2026

Job Description

Location
Calgary, AB; Toronto, ONEmployment Type
Full timeLocation Type
On‑siteDepartment
MarketingHead of Marketing Technology
The Role
Neo's customer base grew primarily through partnerships and co‑branded products. The infrastructure that powered those relationships was built for that model. Now Neo is competing directly for consumer attention and retention, and the systems that personalise, automate, and measure that relationship need to be rebuilt for a different one.This is not a lifecycle role and it's not a traditional Head of role where you manage vendors and sit in meetings. You're the one writing the scripts, connecting the APIs, building the attribution models, and setting up the experimentation frameworks that let the marketing team move fast. When something needs to get built, you build it.There are two types of people who thrive here. Engineers who fell in love with the psychology of marketing and got tired of being three steps removed from the growth c...