Growth & Monetisation Manager

Aditya Birla Group

Full-time Advertising, Marketing, Promotions, Public Relations, and Sales Managers
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Location
Thane, Maharashtra, India
Posted
June 18, 2026

Job Description

Key Responsibilities

1. Business Strategy & Planning

  • Lead annual and quarterly strategy planning cycles, translating business objectives into actionable roadmaps
  • Conduct structured problem-solving on strategic priorities — market segments, competitive benchmarking, whitespace analysis
  • Prepare Board / ExCo-level strategy decks, business reviews, comprehensive analysis
  • 2. Growth Strategy & User Acquisition

  • Design and evaluate growth levers across organic, paid, referral, and partnership channels
  • Partner with product and marketing teams to define growth experiments, success metrics, and feedback loops
  • Build cohort-level user journey analyses to identify conversion and retention improvement opportunities
  • Own growth dashboards and KPI frameworks — track CAC, activation rates, D30/D90 retention, and funnel metrics
  • 3. Monetization & Revenue Strategy

  • Develop and refine monetization f...