Location
mount royal, montreal (administrative region), Canada
Posted
July 13, 2026
Job Description
Enhance your analytical skills as a Performance Marketing Analyst at Groupe Dynamite. This Montréal-based role focuses on tracking, measurement, and optimizing digital marketing efforts.
As a crucial member of the performance marketing team at Groupe Dynamite Inc., you will develop advanced analytical tools to support budget allocations and evaluate marketing effectiveness. Through collaboration with the Google Analytics and Paid Media teams, your strategic insights will inform decision-making and improve campaign outcomes.
Key Responsibilities:
• Analyze and optimize paid media performance
• Create models for granular ad spending recommendations
• Conduct incrementality tests for channel validation
• Oversee tracking specifications using GA4
• Provide actionable insights on campaign performance
Requirements:
• 5-7 years in performance marketing analytics
• Degree in quantitative analysis or Engineering preferred
• Familiarity with causal inference meth...
As a crucial member of the performance marketing team at Groupe Dynamite Inc., you will develop advanced analytical tools to support budget allocations and evaluate marketing effectiveness. Through collaboration with the Google Analytics and Paid Media teams, your strategic insights will inform decision-making and improve campaign outcomes.
Key Responsibilities:
• Analyze and optimize paid media performance
• Create models for granular ad spending recommendations
• Conduct incrementality tests for channel validation
• Oversee tracking specifications using GA4
• Provide actionable insights on campaign performance
Requirements:
• 5-7 years in performance marketing analytics
• Degree in quantitative analysis or Engineering preferred
• Familiarity with causal inference meth...