Group Marketing Manager

Full-time Other-General

Key Responsibilities & Duties

Digital Strategy & Content Management:

• Social Media Management: Oversee the planning, creation, and posting of content across Instagram, Facebook, and LinkedIn.
• LinkedIn Advocacy System: Manage and monitor the internal company-wide LinkedIn group; empower technicians and managers to generate authentic content and maintain high visibility for the group and its leadership.
• Website & Search Optimisation: Manage all group websites, ensuring technical health and high rankings through advanced Search Engine Optimisation (SEO) and Generative Engine Optimisation (GEO) strategies.
• Paid Media: Design and manage targeted advertising campaigns, including Google Ads and sponsored industry content.

Sales & Tender Alignment:

• Regional Targeting: Collaborate closely with the Tender Department to analyse where projects are popping up (e.g., Eastern Cape, Northern C...