Location
vancouver, metro vancouver regional district, Canada
Posted
July 20, 2026
Job Description
Elevate lululemon's global brand presence as the Senior Manager of Global Brand Management. This hybrid role focuses on brand strategy for Training, Tennis, and Golf across multiple platforms.
As the Senior Manager, you will lead the brand strategy development aligned with lululemon's core values. This role requires over 8 years of experience in brand strategy and consumer culture, especially within the performance apparel market. You will collaborate with various teams to drive creative campaigns, ensuring consistent messaging and impactful storytelling.
Key Responsibilities:
• Develop brand strategies for Training, Tennis, and Golf
• Translate category strategies into compelling brand storytelling
• Collaborate with Product and Innovation teams for key campaigns
• Guide creative development from brief to execution
• Define KPIs and conduct post-campaign analysis
Requirements:
• Bachelor’s degree
• 8+ yea...
As the Senior Manager, you will lead the brand strategy development aligned with lululemon's core values. This role requires over 8 years of experience in brand strategy and consumer culture, especially within the performance apparel market. You will collaborate with various teams to drive creative campaigns, ensuring consistent messaging and impactful storytelling.
Key Responsibilities:
• Develop brand strategies for Training, Tennis, and Golf
• Translate category strategies into compelling brand storytelling
• Collaborate with Product and Innovation teams for key campaigns
• Guide creative development from brief to execution
• Define KPIs and conduct post-campaign analysis
Requirements:
• Bachelor’s degree
• 8+ yea...