Job Description
Executive, Digital Brand & Communication Strategist
Bermaz Auto Berhad (Mazda & XPeng) | Posted Mar 9
Full-time | Negotiable | Master (>10 yrs)
Job Summary
We are seeking a creative, analytical, and digitally savvy Digital Brand & Communication Strategist to strengthen our brand's digital presence and customer engagement within the automotive industry. This role integrates digital marketing strategy, communication management, and digital system involvement, while ensuring a consistent corporate brand identity across all online and offline platforms. The position also involves managing KOC, KOL, and influencer collaborations to enhance brand visibility and advocacy. The ideal candidate possesses strong communication, creative, and technical skills, with a keen eye for detail, passion for automotive innovation, and solid knowledge of both ICE (Internal Combustion Engine) and EV (Electric Vehicle) products to effectively communicate product value ...