Director of SEO and Content Strategy at Definity

Definity

Full-time Other-General
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Location
toronto, on, Canada
Posted
July 20, 2026

Job Description

Join Definity as the Director of SEO and Content Strategy, driving innovative digital content initiatives. This flexible, hybrid position focuses on emerging SEO practices and enhancing user experience.
In this influential role, you will lead the development of a robust content infrastructure that engages both brokers and customers. By employing cutting-edge SEO methods, your efforts will ensure Definity stands out in the competitive insurance market. Collaborate with teams to harness AI-driven insights and drive change through effective communication and strategic planning.
Key Responsibilities:
• Develop and implement a strategic content framework
• Prioritize SEO and AI techniques for enhanced discoverability
• Analyze competitor strategies for market differentiation
• Utilize data to personalize content delivery
• Motivate cross-functional teams towards common objectives
Requirements:
• Bachelor's degree in Marketing or Business required
• Over 8 years...