Job Description
Job description
px; background-color: rgb(255, 255, 255);> Job Requirements and Responsibilities:
∙Plans and executes all web, SEO/SEM, database marketing, email, social media, and display advertising campaigns.
∙Designs, builds, and maintains our social media presence.
∙Measures and reports performance of all digital marketing campaigns and assesses against goals (ROI and KPIs).
∙Identifies trends and insights and optimizes spend and performance based on the insights.
∙Brainstorms new and creative growth strategies through digital marketing.
∙Plans, executes, and measures experiments and conversion tests.
∙Collaborates with internal teams to create landing pages and optimize user experience.
∙Utilizes strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points.