CRM Strategy Director

Ogilvy

Full-time Advertising, Marketing, Promotions, Public Relations, and Sales Managers
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Location
Makati, Metro Manila, Philippines
Posted
June 22, 2026

Job Description

As a CRM Strategy Director, you will champion CRM strategies within the agency and with clients, emphasizing how CRM drives brand building, business expansion, and creative inspiration. You'll integrate strategy, technology, and multi-channel execution to create personalized customer experiences that yield tangible results. This internal team and client-facing role demands leading discussions, offering insightful recommendations, and aligning CRM efforts with brand and business goals.


What You’ll Do

  • Strategic Vision: Lead CRM dialogues with internal teams and clients, demonstrating how CRM strategies enhance brand equity, drive revenue growth, and fuel creative campaigns. Craft and execute CRM strategies that align with overarching marketing objectives.

  • Omni-Channel Mastery: Develop and refine omni-channel CRM initiatives, ensuring seamless integration across channels like email, social, mobile, web, and offline intera...