Copywriter

Full-time Other-General

Job description Who are we looking for Were seeking a versatile B2B Copy/Content Writer with 5+ years of experience to join our dynamic team. Specializing in demand generation campaigns, youll craft content that supports client lead generation goals, nurtures prospects, and drives measurable ROI. What kind of work will you be doing Write compelling, conversion-focused copy for demand-generation campaigns, including email drips, paid ads, gated content, and landing pages. Develop content for all stages of the buyer journey, from awareness to decision, ensuring alignment with demand gen goals. Create and edit high-quality B2B assets, such as blogs, eBooks, whitepapers, case studies, and ABM content. Collaborate with demand generation and performance marketing teams to craft and optimize content for higher conversions. Ensure all content aligns with SEO best practices and contributes to client KPIs like MQLs and SQLs. Interpret briefs to deliver creative, insight-driven content that reson...