Commercial Business Analyst

H&M

Full-time Other-General
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Location
toronto, on, Canada
Posted
June 13, 2026

Job Description

Job Description

As a Commercial Business Analyst , your main focus will be to conduct customer segmentation, cohort analysis, and product performance reviews; act as expert user of SQL and data platforms, supporting data extraction; and provide insights on campaign effectiveness, including conversion attribution and return on ad.

This on‑site role reports into our Commercial Manager and is based out of the Toronto Support Office.

A Day in the Life

Working at H&M means no two days are ever the same, but a typical day will include the following responsibilities:

  • Insights and analytics
  • Conduct 360 analysis from customer, web and sales perspective to gather insights relevant for Commercial team
  • Analyze full funnel web performance across .com and app, including traffic, user behavior, product performance, and sales
  • Provide insights on campaign effectiveness, including conversion attribution and retu...