Brand Manager
Blackbook Recruitment
Full time
Advertising, Marketing, Promotions, Public Relations, and Sales Managers
Location
Mulgrave, Victoria, Australia
Posted
July 09, 2026
Job Description
Lead one of Australia’s most loved dessert brands, driving campaigns, flavour innovation and growth for an iconic FMCG favourite loved nationwide
We’re exclusively partnering with a leading FMCG business in the desserts category to appoint a Brand Manager for one of Australia’s most loved and recognisable consumer brands.
This is more than a marketing role, it’s a chance to shape the next chapter of a true Aussie classic, driving brand growth through bold creative, meaningful partnerships, and flavour innovation that consumers can’t resist.
Responsibilities:
- Lead end-to-end project management for new product development and brand renovation, from concept and packaging through to commercialisation.
- Own campaign development, briefing, managing, and executing ATL, digital, social, and trade marketing activity.
- Drive annual brand planning, developing long-term strategies to strengthen brand equity and penetr...