Brand Manager Jr.

Bayer

Full-time Advertising, Marketing, Promotions, Public Relations, and Sales Managers
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Location
Mexico City, Mexico City, Mexico
Posted
July 16, 2026

Job Description

Brand Manager Jr. 

Responsible for developing and executing the brand strategy for IBEROGAST, aligned with SBU and HQ guidelines, in order to achieve defined business and marketing KPIs. Leads integrated marketing initiatives across mass media, digital, omnichannel, and point-of-sale environments, while collaborating with cross-functional internal and external stakeholders to ensure strong brand performance, customer experience, and market growth.

Key Responsibilities

  • Develop and execute brand strategies aligned with SBU / HQ priorities to achieve defined KPIs, including NS, FVE, FCA, SO & SI, DOH, and Market Share.

  • Build short-, medium-, and long-term marketing plans according to MKT 4.0 principles.

  • Lead media deployment across Mass Media and Digital channels, including: Data analytics
    Content development
    Social media
    Search Engine Optimization (SEO)
    Product / UX design
    eCommerce
    Point of Sale (POS...

    • Job Details

    • Job Type
      Full-time
    • Category
      Advertising, Marketing, Promotions, Public Relations, and Sales Managers
    • Date Posted
      July 16, 2026
    • Application Deadline
      August 25, 2026