Brand Manager Bledina

Danone

Full-time Advertising, Marketing, Promotions, Public Relations, and Sales Managers
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Location
Lisbon, Lisbon, Portugal
Posted
July 07, 2026

Job Description

Breve Introdução e Sobre o Trabalho

The Brand Manager for Bledina is accountable for accelerating the brand’s sustainable growth and reinforcing the relevance for the Early Life Nutrition category. The role focuses on building a distinctive, trusted and emotionally engaging brand. 

Key objectives include:

  • Drive sustainable growth and market share by strengthening Blédina’s brand positioning and competitive advantage within the category
  • Increase brand awareness, consideration and preference among parents through impactful communication, activation and consumer engagement initiatives
  • Build and reinforce brand credibility and trust by leveraging scientific expertise, nutritional leadership and reassurance for parents
  • Identify and unlock growth opportunities through effective portfolio management, as well as innovation, renovation and pipeline development
  • Ensure excellence in marketing mix execution across...

    • Job Details

    • Job Type
      Full-time
    • Category
      Advertising, Marketing, Promotions, Public Relations, and Sales Managers
    • Date Posted
      July 07, 2026
    • Application Deadline
      August 16, 2026